Discovering Product / Service Value with Systematic Innovation — 10/30/2018
Product / service development in medical technology involves enormous investments and long lead times. In order to realize a substantial return on investment, development efforts need to identify “white space”, or relatively un-exploited territory. They need to identify such white space far in advance of commercialization. Systematic design and innovation can amplify and accelerate that process.
Systematic innovation explores and combines multiple attributes for an ideal or un-discovered product / service configuration. Systematic innovation is an art and a science. The “science” is generation of various combinations of attributes and identification of feasible / relevant configurations. The “art” is identification of relevant attributes as the basis for combinations. Every solution space is unique. A more robust approach can integrate product / service attributes and customer attributes.
We will explore some examples of systematic innovation and we will consider ways that systematic innovation can enhance and accelerate product / service development in medical technology.
slides @ confrnz
Dynamic Strategy, Dynamic Structure: A Systematic Approach to Business Architecture
Sytematic Innovation in Business Architecture
Volatile business environments require dynamic strategy. While conventional approaches to business architecture tend to perpetuate a static mindset, the discipline offers various leverage points for a more dynamic approach. This session will identify some leverage points, provide some design patterns for advancing the practice, and expose indications that the transformation is already in motion.
Business Architecture Summit 2018
slides @ Google
“Discovering Product / Service Value with Systematic Innovation” – 11/3/2018
Modern industry relies on a continuous flow of innovation… organizations are desperate for innovation as a growth engine. Organizations are organisms and they are subject to the biological maxim — “grow or die”. Synthetic growth is not sustainable; organizational health and prosperity requires organic growth. Innovation is oxygen. But innovation is too slow and too un-predictable. The quantity and quality of innovation is not sufficient.
Organizations don’t need to rely on random and esoteric inspiration. They can accelerate and amplify innovation — they can make it more repeatable, more scalable, and more distributed with a systematic approach. The notion of systematic innovation might sound like an inherent contradiction. We will resolve this apparent contradiction with a combination of art and science. We see opportunity in apparent contradictions and we use systematic innovation to extract value from such contradictions.
Maybe you haven’t heard the theory or history of systematic innovation. Sorry — this session won’t provide theoretical or historical context. We will work some examples with our unique approach. We will provide an opportunity for you to work an example. Join us for this practical introduction to systematic innovation.